June Lau, the founder and designer of Novel Fineries, the world’s first pocket art accessories label. Born in New York City, educated in the UK, Hong Kong entrepreneur and designer. June is passionate about quality products, and top-notch design. She takes pleasure from the design process, from the inception of an idea to its execution. Driven by this passion, she first founded Above Blue Design, an award-winning product design studio. Her agency also works with NGOs and charities, with the latest being On Up, a NGO for children with cerebral palsy. More recently, this talented product designer has ventured into the world of fashion, launching Novel in April 2016. A brand that revitalizes heritage art into their design of modern day accessory and lifestyle products. This certified heritage process takes the blank space of the silk materiel after which, the creation is sewn by hand using a method known as double-sided embroidery along the outline of the wings of the butterfly motif.